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Posts:Empathy
Is Yours an Inclusive Brand? How Communicators Can Make a Difference
Representation matters. That was the overarching theme of a Pride communications panel on inclusive brands that I had the privilege of moderating for 150+ Ketchum employees earlier in June, part of a month-long Pride programming series at the agency. As communications consultants, we have an opportunity – a mandate, really – to counsel our […]
Leading with Empathy When Shelves are Bare
by Jimmy Szczepanek and Jordan Campbell| June 9, 2022
The nationwide baby formula shortage has stimulated a host of emotions that range from stress, concern, fear, frustration and outrage. It has triggered the U.S. government’s crisis response, including facilitating emergency shipments of baby formula from Europe and Australia, and a military airlift to ensure that the products get to those in need. The recent […]
International Women’s Day: Designers Break Down #BreakTheBias
by Chris Ditner| March 8, 2022
Imagine a gender equal world. That’s what International Women’s Day organizers invite us to do as the end goal for taking up this year’s challenge — #BreakTheBias. In some ways, it feels as if women are more present and vitally important than ever before. Globally, 70% of frontline healthcare workers are women. It’s a woman […]
Black History Month: Black Futures and Progress in PR
As Black History Month comes to an end for another year, the conversations, actions and progress for equality must continue. Below, three Ketchum employees discuss what Black Futures means to them and how they think the PR industry needs to progress in order to be more inclusive. Channelle Russell, Intern, Marcom Ashley Sangster, Specialist, Talent […]
Black History Month: Advancing Black Health and Wellness through Health Equity, Environmental Justice and Sustainability
Black History Month is a chance to celebrate Black achievement, provide a fresh reminder to take stock of where systemic racism persists and give visibility to the people and organizations creating change. Every year a theme is selected. This year’s Black History Month theme is Black Health and Wellness. The theme reflects the urgency and focus being […]
Black History Month: Black Futures – What We Want for Our Children’s Future
In honor of Black History Month 2022, parents at Ketchum reflect on the futures they want for their children as they navigate the world around them as Black Americans. Rayanne Zackery, Vice President & North American DE&I Council Leader, Ketchum I think parents of all races have similar hopes for our children and future generations: […]