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Jordan Campbell
Jordan is a vice president, account director in Ketchum’s corporate reputation specialty, based in Washington, D.C., with extensive experience working with clients across food and agriculture, technology and financial services. He also has considerable international experience supporting clients on global campaigns, having previously spent four years in Ketchum’s London office.
Posts: Jordan Campbell
Leading with Empathy When Shelves are Bare
by Jimmy Szczepanek and Jordan Campbell | June 9, 2022
The nationwide baby formula shortage has stimulated a host of emotions that range from stress, concern, fear, frustration and outrage. It has triggered the U.S. government’s crisis response, including facilitating emergency shipments of baby formula from Europe and Australia, and a military airlift to ensure that the products get to those in need. The recent […]
Preparing Communicators for a Disrupted or Contested Election Result
by Jordan Campbell and Alla Shkiler | September 29, 2020
Beyond party platforms, candidate rhetoric and long-term policy implications, the U.S. election itself poses potential reputational risks for businesses. A growing consensus is emerging that the result of this year’s election, barring a huge landslide, could be delayed due to an unprecedented number of mail-in ballots and/or the result being contested, leading to a protracted […]
The Science of Sugar: Less Sugar Coating and More Facts Required
by Jordan Campbell | April 28, 2015
Glancing at the headlines you’d be forgiven for thinking that sugar is public menace number one. Sensationalist reporting has nailed sugar as the primary cause of everything from obesity, diabetes and cancer. While we all know that too much of anything can be a bad thing, it is important that sugar is not over demonised […]
Devolution: The Unexpected Legacy of the Coalition
by Jordan Campbell | December 4, 2014
As the Chancellor George Osborne delivered his final Autumn Statement of this parliament before next May’s General Election, few commentators would have predicted at the time of his first statement back in 2010 that there would be such momentum behind greater autonomy from Westminster to the regions of the UK. The momentum is largely due […]
What Could Change if Scotland Votes No?
by Jordan Campbell | September 8, 2014
Anyone who thought that Scottish rejection of independence was a foregone conclusion has been well and truly humbled in recent days with a dramatic narrowing in polling giving the Better Together campaign seemingly now only the slightest of leads. A remarkable moment, highlighting just how much momentum the ‘yes’ campaign has built in recent weeks, […]
The Campaigning Challenges of a Future EU Referendum
by Jordan Campbell | May 27, 2014
UKIP Leader Nigel Farage’s comments on the back of his party’s successful EU election campaign, in that it was “the biggest change in politics for 100 years”, may have sounded at first hearing as a slight overstatement, however on closer examination, Farage’s comments are not far off the mark. UKIP has undeniably disrupted the UK […]
