NEWS + VIEWS
Posts:March 2022, Media
Apes, Beanie Babies and Communities – The ABCs of NFTs
by Elyse Richter| March 21, 2022
Let’s take a journey back to the ‘90s for a minute: Britney Spears on your sticker-covered CD player, Dunkaroos in hand as you dangle a stretched out cord on the landline chatting with a friend— your favorite Beanie Baby perched proudly on the shelf. Pretty vivid, right? Except now that Peanut the Elephant, the Beanie […]
7 Media Landscape Trends to Watch Now
by Ketchum| March 2, 2022
The start of 2022 brought uncertainty as we navigated the Omicron variant and once again needed to take a nimble and quickly evolving approach with media, including at key events such as CES. Now as restrictions once again relax across the US, brands are having to assess the best avenues to engage journalists to ensure […]
