NEWS + VIEWS

by Carmen Diaz| March 24, 2014

As you may have heard, we at Ketchum are collaborating with RoomtoRead on a social project that provides access to education for women who live in extremely poor areas. (*client) To support this effort, Ketchum Spain launched a Twitter initiative to contribute this important cause. The dynamic campaign is based on sharing a tweet related to […]

by Stephen Waddington| March 18, 2014

SXSW, the annual music, film and interactive conference and festival, took place in Austin, Texas from 7 to 16 March. Ketchum and Zócalo had 40 people on the ground, reporting back all of the information that everyone needed to know. Here are the key trends for consumers and brands that we spotted during the event.

by Stephen Waddington| March 7, 2014

Ketchum CEO Rob Flaherty delivered the prestigious 2014 Maggie Nally lecture last week at the Palace of Westminster in London, UK. The event was hosted by the International group at the CIPR, the UK’s professional member organization for public relations, in memory of the organization’s first female president, Maggie Nally. The Nally family sponsored five […]

by Brad Simon| March 3, 2014

Last week, Ketchum’s CEO, Rob Flaherty, gave the keynote speech at the annual CIPR International Maggie Nally Lecture at the Palace of Westminster in London – the home of the U.K.’s Parliament. In his speech, Rob spoke of “The End of Illusion,” the shift in power from institutions to individuals, which makes people more difficult […]

by Tyler Durham| March 3, 2014

In late January, Ketchum Change partnered with the International Association of Business Communicators’ (IABC) Chicago chapter to host an abbreviated version of our new Thriving Through Liquid Change workshop. Guests gathered at a local downtown restaurant where they participated in the interactive lunch event. Attendees represented a variety of companies and industries, including Aon, Baker Tilly, […]