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Posts:October 2020, Corporate Reputation

Elections in the Workplace: Make Flexibility the Party Line

Elections in the Workplace: Make Flexibility the Party Line

by Lauren Butler| October 27, 2020

What is the right stance for an employer to take during an election? A generation ago, the answer was easy: none. Politics was something you left in the parking lot, and voting was something you did on the way to work or on the way home. In the age of engagement, those barriers have fallen. […]

PR SPIN

Why Not to Spin Science: Five Tips for Communicators

by Bill Zucker| October 5, 2020

As a former journalist and now communications consultant, I dislike association with the term “spin” because it assumes that public relations is about deceit or propaganda. Like it or not, spin is a part of the partisan political world, especially during a hotly contested race for the White House. But when it comes to matters […]