NEWS + VIEWS
Posts:October 2014
The Compelling Link Between Women, Communications and Leadership
by Barri Rafferty| October 29, 2014
“It’s better to be trusted than liked,” is a leadership mantra that I live by every day. Throughout my twenty-year career at Ketchum, I have worked hard to focus on modeling the expectations I have of others and inspiring team members to deliver “break through” results. Demonstrating my trust in others and empowering them to […]
Six Lessons For the Leaders of Tomorrow
by Rod Cartwright| October 29, 2014
As Seen in The World Economic Forum’s Blog… Picture the scene: It’s your annual appraisal and your boss has said she wants the discussion to focus mainly on your leadership. She opens by telling you that just over one in five of your colleagues actually think you’re a good leader (ouch). She goes on to […]
Ketchum Social Responsibility Swarms Over East London
by Alastair McCormick| October 28, 2014
I recently spent time clearing, digging and weeding the garden at the Goldsmiths Community Garden in Hackney, East London. By the time we finished, my legs, arms and back ached, but in the best possible way. When I tell my friends, they can’t quite believe it: “Hang on, your company paid you to go gardening […]
A Millennial’s View From Atop the Under 30 Summit
by Sarah Unger| October 27, 2014
I was fortunate enough to have recently been invited by Forbes to attend their Under 30 Summit, an extension of Forbes’ annual 30 Under 30 List, which features 30 game-changing entrepreneurs under 30, in 15 fields, as judged by some of the greatest minds in each category. The entire experience was enlightening, invigorating and humbling. […]
Thin Hair Ribbons of Honor: A Dare For Creative Minds
by David Gallagher| October 24, 2014
Last November, I sported a moustache for the first time ever. I’ll do so again this year. Not because it suits me (it does not), but because it’s a remarkably simple way to start a conversation about a topic that seems altogether neglected: men’s health. Men are notoriously reticent when it comes to their health, […]
The Breadwinner PheMOMenon
by Kelley Skoloda| October 23, 2014
As I sit in a theatre in Chicago with 300+ enthusiastic marketers at the annual M2Moms Conference, it’s clear that a great deal of attention and money is being spent on trying to court moms as a primary purchasing target. Brands ranging from Yahoo to Crowdtap and Kraft to the CAA are here to share […]