NEWS + VIEWS
Posts:October 2011, Uncategorized
Winning the International Consultancy of the Year and Why Awards Matter
by Robyn Massey| October 28, 2011
We’re celebrating this week an exciting honor that was years in the making and involved a giant cast of around 2,000 characters. But unlike the epic failure of Waterworld, Ketchum received the equivalent of a PR “Oscar” when we brought home the International Consultancy of the Year award at this year’s PRWeek gala along with […]
Review Showdown: Four 'Un-alarm Clocks' that Make You a Better Sleeper
by Alan Danzis| October 25, 2011
In a continuing effort to lead a healthier life, I’ve been trying to improve the quality of sleep I get each night as well as the way I’m woken up each morning, and I recently found four new technologies that offer much promise on this front. In a new post I just wrote for the technology blog Dvice, I compare the […]
A Tribute to Arlyne Soodik
by Jackie Burton| October 19, 2011
Today at Ketchum, we’re honoring a legend, a friend and a mom to us all. Arlyne Soodik, the New York office’s retired longtime receptionist, has passed away. For nearly 20 years, she was a fixture at Ketchum, and even now, nearly four years after she left the agency, her impact on the people who worked […]
Moving from Desire to Intimacy
by Geoffrey Rowan| October 17, 2011
(Disclosure: IBM is a client of my employer, Ketchum Public Relations Canada. The views expressed here are my own and may not reflect the views of either IBM or Ketchum.)We are moving now through the pounding-heart space between desire and intimacy. That is the core of the message that IBM got when it interviewed 1,734 […]
Preparing for the Eurobest Awards
by David Gallagher| October 12, 2011
In just the past decade, the awards program for public relations has grown and matured in exciting ways, with many new awards having been created and with existing awards continuing to broaden and deepen the ways they recognize achievement across the media landscape, especially in regard to digital and social media. Recently, I was invited […]
Tech Check: How to Best Write Today’s New Technology Terms
Today’s fast-moving world of online technology is creating new words as quickly as it is new innovations to change the ways we publish content. Yet, PR pros lack one comprehensive resource to turn to and check the spelling and capitalization of these words. Stylebooks and dictionaries cannot be updated nearly as quickly as these new words […]