NEWS + VIEWS
Posts:January 2021, Asia Pacific
Five Social Commerce Megatrends in China
by Prince Zhang| January 4, 2021
Social commerce has deep roots in China, where it continues to demonstrate impressive growth as the rest of the world increasingly adopts its strategies. The recent Double 11 Shopping Festival—an annual consumer event held by China’s top e-commerce platforms—provides ample proof. Alibaba generated RMB 498 billion (USD $76.1 billion) in gross merchandise value with 26% […]