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Posts: KayAnn Schoeneman
Celebrate Women’s Equality Day by Driving Meaningful Change
by KayAnn Schoeneman | August 23, 2019
Since 1973, Women’s Equality Day is observed annually on August 26. The day was chosen to commemorate the 1920 official ratification of the 19th Amendment to the Constitution, which granted women the right to vote. As we celebrate Women’s Equality Day this coming Monday, it’s important to reflect on the progress made over the past […]
Trade Associations & Nonprofits: Get Ahead of Reputation Challenges, Public Affairs Issues and Regulations
by KayAnn Schoeneman | June 4, 2019
In this complex and unpredictable legislative and regulatory environment, serving as the voice of your industry or constituency is more important than ever. Trade association and nonprofit leaders must demonstrate a compelling value proposition to retain and attract members while also being good stewards of the limited and hard-earned resources members and donors are able […]
Equal Pay Day 2019: Progress does not require perfection
by KayAnn Schoeneman | April 2, 2019
Today is the national observance of Equal Pay Day. A date that symbolizes how far into the year women must work to earn what men have earned in the previous year. According to 2016 statistics released by the United States Census Bureau, women are paid, on average, 80 cents for every dollar their male counterparts […]
What Communicators Can Learn from President Trump’s State of the Union
by KayAnn Schoeneman | February 1, 2018
The State of the Union is more than just a speech. It is a chance for the President to rally his Congressional supporters and the American people behind the policy goals he has set for the coming year. Transforming a speech into action is difficult for every President, and this year’s State of the Union […]
What the First 100 Days of the Trump Administration Tells Communicators about the Next 1,360 Days
by KayAnn Schoeneman | May 5, 2017
It’s important to recognize the “First 100 Days” narrative is a media construct and communicators must know how to navigate the construct, whether you are communicating on behalf of a CEO, a nonprofit or the President of the United States. Every administration tries to play down the significance because they recognize that since President Franklin […]
How Communicators Are Adapting to the Trump Era
by KayAnn Schoeneman | February 10, 2017
Every new presidential administration brings changes along with it. Since President Trump’s inauguration, the public relations discipline is already adapting to this new normal. I recently spoke on a PR Council panel about how to effectively communicate in a “Trump World.” Perhaps the most discussed topic was that, even though the President has only been […]