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Posts: Betsy Quinn
PR Makes a Stand at Cannes
by Betsy Quinn | June 19, 2013
Many in our industry have spent the last few years fearing that PR firms were doomed at Cannes. After all, the “creative agencies,” which at Cannes are generally considered to be the ad agencies, were winning the vast majority of PR Lions, implying that maybe PR didn’t have the creative goods. Why did advertising seem […]
TEDTalk: We Need to Talk About an Injustice
by Betsy Quinn | May 25, 2012
This post is part of a series we are publishing featuring inspirational talks from TED. Curators Betsy Quinn and Sarah Unger, who attended the TEDActive conference this year on behalf of Ketchum, identify some TED highlights for you to watch. It is only fitting to share a TEDTalk that brought this year’s entire TED community […]
Video: Turning Weakness Into Strength
by Betsy Quinn | May 17, 2012
This is the first post in a series that will highlight inspirational talks from TED. Curators Betsy Quinn and Sarah Unger, who attended the TEDActive conference this year on behalf of Ketchum, identify some TED highlights for you to watch. When research professor Brené Brown gave her first TEDTalk in 2010 on “The Power of […]