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Manufacturing and Energy

windmills with pink and blue sky behind them.
Industries are facing a period of significant change. Sustainability, digitalization, and an evolving EU policy landscape are shaping the license to operate and stakeholders’ expectations.
Amidst all this change, there are opportunities for the businesses that are ready to seize them.

Our team has the industry insights and expertise to help you make the most of this seminal moment, whether you operate in the building and construction industry, discrete manufacturing, materials science, or sustainable packaging.

Tapping into deep audience insights, we develop data-driven communications strategies that build brand reputation and engage audiences with the right message on the right channels.

In highly regulated, technical industries, communicating in a way that audiences understand and resonate with can be challenging. We work with our clients to design integrated, human-centered campaigns that answer to the evolving demands of their customers and value chain stakeholders.

Get in touch today to tell us about your business challenge and find out how we can help.

DISCOVER HOW WE CAN SUPPORT YOUR COMMUNICATIONS EFFORTS

Content strategy & storytelling

Using audience, cultural and market insights, we craft compelling stories that earn an audience’s attention. Our in-house team of copywriters can translate technical information into short- and long-form content in English, Dutch, French, Italian and Spanish.

B2B marketing & communications

Our full-service B2B communications consultancy is built on analytics and creative, for everything from local activations to coordinated global campaigns.

Sustainability communications

We provide strategic counsel, develop data-driven communications plans and offer full-service implementation to help you communicate more effectively about your communication strategy and avoid risk.

Corporate & brand reputation

In an age where information is shared instantly, transparency is the new normal. For clients in the manufacturing and energy industries who have complicated value chains and multiple stakeholders, transparency is the baseline from which we help them to build their reputations.

Earned media relations

Media engagement is our bread and butter. When we’re building a news engine, we combine three threads: the news you have, the news you make and the stances you take to help your business generate headlines.

Executive profiling & thought leadership

Through our holistic approach, we create integrated strategies that leverage media relations, speaking engagements, events and digital storytelling to maximize opportunities and help with both elements of thought leadership.

Digital strategy & activation

Driven by analytics and measurement, our Digital team creates meaningful conversations across all digital and social media channels to engage audiences in real-time using organic and paid strategies to maximize impact.

Employee engagement & communications

We work with brands to ensure that all stakeholders are telling and living the same story. From listening and analytics tools to strategic initiatives and internal branding, we help clients build credibility from the inside out.

Creative services

Our full-spectrum creative studio team supports our clients from data-driven concept ideation through to production. Everything from long-form content to bite-sized social assets, video and more.

SEE OUR WORK IN ACTION

Carving out industry leadership in digitalization

Showcasing cutting-edge innovation in predictive intelligence.

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Cutting through the news noise

How a tailored media relations strategy made a corporate news splash.

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Making mattress recycling a reality

An industry-leading sustainability story, brought to life.

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Sparking the energy conversation

A trade show appearance with lead generation at the heart.

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Person sitting at desk typing on laptop computer. On the computer screen, two people are seen standing.
Opening up science to the world!

Bayer kicked-off a transparency program to demystify the complex technical and regulatory processes that are needed to bring agricultural innovations to market.

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MEET YOUR TEAM OF EXPERTS

Sergio Di Gesù [LinkedIn]

Strategic communications

Sergio brings deep expertise in the chemicals and energy industries, where he helps clients to navigate complex B2B ecosystems. He is skilled at designing integrated communications strategies that build brand reputation and enable stakeholder engagement in meaningful ways.

Patrick Kennedy [LinkedIn]

Sustainability strategies

Patrick specializes in corporate sustainability communications–helping companies to demonstrate progress and impact while ensuring transparency and accuracy. Before joining Ketchum, he led pan-European communications for a network of multi-sector manufacturing, research, and academic communities.

Faith Ng [LinkedIn]

Content strategy

Faith works with clients to develop multichannel content strategies, simplifying complex ideas and B2B products for a range of audiences and channels. She has partnered with blue-chip multinationals and high-growth scaleups – both in Asia Pacific and in Europe.

Elina Jonasdottir [LinkedIn]

Digital engagement strategy

Elina is an experienced B2B marketing and communications professional, who supports brands in applying marketing strategies to improve their online presence and promotional value. She keeps her clients abreast of the latest online trends and technologies that impact on their business.

Patricia Piera Almarcha [LinkedIn]

Integrated campaigns & analytics

Patricia has worked with major brands in the agri-food, manufacturing, and energy industries, providing international project management and media relations, all with a focus on science communications. Patricia’s expertise lies in counselling clients on the key metrics to measure and in developing data into informative multimedia reports.

CONTACT THE MANUFACTURING & ENERGY TEAM

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