NEWS + VIEWS

by Christy Salcido| August 29, 2018

With Labor Day weekend quickly approaching, it’s a chance for many of us to recharge and reset. It’s also the symbolic end of summer. While no one follows the age-old rule of “no wearing white after Labor Day” anymore, we do tend to think about our lives by the season. Up next is fall, and […]

by Marcus Peterzell and Stephanie Tennessen| August 23, 2018

Brand Storytelling’s “Elevate 2018” conference was held last month in Deer Valley, Utah. And if the scenic mountainous views weren’t inspiring enough, the two days jammed with fruitful discussions, case studies and trends from the industry’s leading storytellers, production companies, media outlets, agencies and brands. In addition to bringing attending and gathering key learnings for our […]

by Caroline Friedman| August 8, 2018

One in four women in the U.S. struggled to purchase period products within the past year due to lack of income. This issue, unearthed by our U by Kotex partners, served as the catalyst for their founding sponsorship of the Alliance for Period Supplies (APS)—a network of banks that gets period products into the hands […]

by Tristen Sechi and Brandon Schuster| August 7, 2018

The inaugural Voice Summit brought together over 3,000 professionals and thought-leaders at the forefront of digital innovation to dive into the current and future state of Voice and AI. Voice is perhaps the most natural form of expression and, now, with voice marketing, brands and consumers alike can have more impactful engagement with one another […]

by Jonathan Younger| August 2, 2018

In February I moved from New York City to Dallas, Texas – trading in my winter coat and gloves for a cowboy hat and boots. After living 14 years on both coasts, I was moving “home” in a sense – back to the South – to the land of sweet tea, steaming summers and generous […]