NEWS + VIEWS

by Jon Higgins| August 27, 2010

This week, Ketchum China is marking its 30th anniversary in the Chinese public relations market. With more than 150 employees in five major cities across the country, Ketchum Greater China is one of the keystones of the Ketchum’s global network in one of the world’s most rapidly growing markets. Among the special events that have […]

by Hal Walker| August 26, 2010

The Culturalist is thrilled that NYC burger institution ShakeShack is expanding throughout Manhattan, with outposts in Midtown, and the Upper East and West Sides of the city. Still, we were a bit flabbergasted when Pat LaFrieda (the genius butcher who created ShakeShack’s burger blend) appeared recently on a home shopping channel (ShopNBC), selling 16 six-ounce burgers […]

by Jon Higgins| August 20, 2010

I grew up in a one-stop-light town in rural New England.  So it came as something of a revelation when I eventually made it to the bright lights, big city, and in my first class at university, the Journalism 101 professor opened things up by announcing the newest entries in the Oxford Dictionary of English.   It […]

by Alan Danzis| August 18, 2010

“What if we give away 500 of these to consumers on launch day?”  “Let’s give coupons to a couple bloggers for their readers for 10% on that.”  I’ll admit it: I’m guilty of presenting ideas like the above in brainstorms or in PowerPoint decks. Sometimes just giving something away for free is the easiest way […]

by Mike Petriello| August 10, 2010

Facebook, as you no doubt know by now, is more than just a toy for teenagers. The ubiquitous social media king recently celebrated adding its 500 millionth user, and with its’ “Open Graph” protocol gaining massive popularity, Facebook is no longer confined just to the www.facebook.com URL. Facebook is, in many ways, stamping its influence on the […]

by Noam Gelfond| August 10, 2010

Should I live to see 100, or even more optimistically, the 80-90 range (I have good bloodlines, but that is neither here nor there; and I promise no more about the hereafter thereafter), I shall never live long enough to match the wide and diverse international travels of the man who normally owns this space. […]