NEWS + VIEWS
Posts:March 2019, Creativity
Moving the Needle: What does 20 years of greatness look like?
by Barri Rafferty| March 28, 2019
Last Thursday Ketchum was named “Best Agency of the Past 20 Years” at the 20th annual PRWeek Awards, an award that I’m especially proud of because it speaks to a consistency in the caliber of work we’ve created in partnership with our clients over a span of two decades; no small feat. As PRWeek put […]
Reflections on SXSW 2019
by Chip Scarinzi| March 15, 2019
SXSW once again stirred intense debate on questions of global significance—questions that, if answered, promise to shape the very foundation of our future on this planet (and beyond!). By the end of the first week, one eternal question remained: Does anyone know how to ride a motorized scooter safely? It’s a question that’s likely to […]
Insights on Innovation: How to Create Impactful Experiences
by Florencia Lujani| March 13, 2019
I recently had the pleasure of attending a five-week course on what it takes to develop a human-centered, design-based approach to innovation. The course, Insights for Innovation, hosted by award-winning global design firm IDEO, allowed me to learn first-hand from industry experts how to spark new thinking and explore my own journey into driving innovation […]