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Posts:December 2020, Analytics
Ketchum’s Top Blog Posts Tell Our 2020 Story
by Hilary Hanson| December 22, 2020
At Ketchum, we close each year with a look back at our top-performing blog posts—always a powerful indicator of emerging industry trends, thought leadership topics and communications themes. This year, our review reveals a dramatic shift in high-performing content. COVID-19 pushed traditional thought leadership off the tally sheet in favor of a balance between human-focused […]
