NEWS + VIEWS
Posts:January 2011, Corporate Reputation
The Changing Crisis Management Landscape
by Rob Flaherty| January 24, 2011
Reputation is undoubtedly one of a corporation’s most valuable assets. Organizations invest millions of dollars and many years of effort to build their brands and develop trust among their stakeholders. But in today’s lightning-fast, hyper-connected world, a crisis can occur in a heartbeat and destroy a hard-earned reputation at Internet speed. With so much at stake, […]